• Strictly necessary for the provision of certain services expressly requested by the user: if these cookies are deactivated, you will not be able to receive our content and services correctly.
• Analytical (for the monitoring and statistical analysis of the behaviour of all users).
• Advertising and behavioural (for the management of the advertising spaces and the content of the website according to the specific profile of the user) .

In particular, Unidad Editorial uses advertising and behavioural cookies for the following purposes or aims:

DATA ACCESS AND STORAGE

The storage of information, or access to information that is already stored on the user’s device such as access to advertising identifiers and/or other device identifiers, and/or the use of cookies or similar technologies.

PROFILING

The collection and processing of information about the user of a website in order to subsequently personalise advertising in other contexts, i.e. on other websites or applications, over time. Typically, the content of the website or application is used to make inferences about user interests that inform future selections.

The collection of browsing data and the generation of interest profiles with analytical inference techniques allows the use of these profiles to personalise advertising campaigns and content.

Additionally, the inferred interest profiles can be shared with third parties.

ANALYSIS FOR THE PERSONALIZATION ADVERTISEMENTS

The collection of information and combination with previously collected information, to select and deliver ads, and to measure the delivery and effectiveness of those ads. This includes using previously collected information about users’ interests to select ads, to process data about which ads were shown, how often they were shown, when and where they were shown, and whether they took any action related to the ad, including, for example, clicking on an ad or making a purchase.

ANALYSIS FOR THE PERSONALIZATION OF CONTENTS

The collection of information, and the combination with previously collected information, to select and deliver content (e.g. news) and to measure the delivery and effectiveness of such content. This includes using previously collected information about users’ interests to select content, processing data about what content was displayed, how often or for how long it was displayed, when and where it was displayed, and whether they took any action related to the content, including for example clicking on the content.

MEASUREMENT

The collection of information about the user’s use of content and the combination with previously collected information used to measure, understand and report on the user’s use of the content.

(*) The information obtained through these cookies, referring to the user’s equipment, may be combined with your personal data only if you are registered on this website, and in accordance with the provisions of the Privacy Policy.

DEACTIVATION OF COOKIES

You can disable analytical, advertising and behavioural cookies without affecting the operation of the website; however, the information captured by these cookies on the use of our website and on the success of the ads shown on it allows us to improve our services and to obtain income that enables us to offer you much content free of charge.

The user can choose which cookies he wants to work on this website by

• • The configuration of the browser; for example:

    • Chrome, http://support.google.com/chrome/bin/answer.py?hl=es&answer=95647
    • Explorer, http://windows.microsoft.com/es-es/windows7/how-to-manage-cookies-in-internet-explorer-9
    • Firefox, http://support.mozilla.org/es/kb/habilitar-y-deshabilitar-cookies-que-los-sitios-we
    • Safari, http://support.apple.com/kb/ph5042

• • The Editorial Unit’s advertising and behavioural cookie management system that you can configure here ; or other third party tools, available online, that allow users to detect cookies on each website they visit and manage their deactivation like Ghostery: https://www.ghostery.com/about-ghostery/privacy-statements/, http://www.ghostery.com/faq

If you have any questions about this cookie policy, you can contact Unidad Editorial at LOPD@unidadeditorial.es